Are Bio Paper Coffee Cups the Future

Research shows paper cups usage will continue rising. Why? Customers prefer biodegradable packaging to any other option.

 

Since paper coffee cups gained market traction, other paper packaging products became available. There are now ice-cream paper cups, popcorn boxes, paper coasters, coupon cups, and takeaway containers available in the market

 

There have been concerns over the safety of paper coffee cups and their environmental impact. Several studies cite the difficulty in recycling paper coffee cups as the main challenge. They point paper cups have inner plastic linen, which is unsafe and hard to decompose, thus not a viable packaging solution.

 

However, the suggestion that paper cups are unsafe is inaccurate. Paper cups comprise different inner film coating. They can either be PLA or PE coated.

 

PLA raw materials, comprise sugar-cane and maize starch, thus contain no BPA or harmful chemicals that can expose customers.

 

A good deal of food packaging items now comprise PLA as the main by-product because of its safety and affordability.

 

PE or polyethylene derives from fossil fuels and contains harmful chemicals; therefore, it might contaminate foods in packages.

 

Environmental Impact

PE or 100% polyethylene-coated cups are hard to recycle because they can cause machine clogging. They, however, can get recycled through a unique process after separation from other recyclables.

 

Meanwhile, PLA coated paper coffee cups are 100% compostable. Meaning, they can go directly to compost pits and leave no environmental impact.

 

So, the right paper coffee cups are now PLA coated. Why? PLA comes from corn-starch, which is readily available in many nations. Meaning, the resulting packaging products from PLA are cheap and perfect for businesses and customers.

Paper Coffee Cups are a Branding Opportunity

Europe’s coffee market has a bright future. Between 2019 and 2024, the market will probably grow at a CAGR of 7.8%. Meaning, the perfect moment to market your brand is now. Thus, you must use all the marketing channels to outshine your competitors.

Paper coffee cups provide a grand opportunity to send a message about your business. For a while now, branded paper cups and coffee cup advertising have been the in-thing.

Paper coffee cups are now a powerful media to capture customers’ attention. Most customers love associating with an incredible brand. If you build your name as the go-to coffee outlet, customers will carry your cups around with pride.

Coffee cup advertising and branded paper cups entail creating stunning copy messages and engraving them on the cups or showing the brand’s name on the cups.

 

The goal of such messages or images is to touch customers. Thus such messages must strike to leave an imprint on customers.

 

Paper cups are flexible and easy to write on. Therefore, you can get creative and create multiple messages for use on separate occasions. You can have a special message for customers during the festive season, new year, holidays, or Valentine’s day.

 

More, branded paper manufactures have capable teams to help you come with the perfect message or images that meet your business goals.